VIMAR is a creative direction and consultancy based
in south korea,
the studio provide a fully integrated production
service to visualizing strategies, materialize and celebrate a variety of visual languages.
we are in charge of the production of the entire service.
Provides branding consulting services and creative direction
for post-production, casting and location scouting,
as well as editorial and advertising campaigns in the beauty,
fashion, lifestyle, and other industries.
Type of work:
Art direction, Advertising, Identity, Consulting, Visual Directing
Art, Set design, Graphic design, Editorial design,
Motion graphic, Digital design, Web design, Exhibition,
Publishing, Music Production, Collaboration.
The Bright Moment_Campaign Film
ByUR 2023 Season
Film, Campaign, Art Direction
2023.07
Enhancing your own light that you may not even be aware of.
It is the beauty of soft, moist bare skin. When you always protect your skin from UV rays, dryness, irritation, and various troubles and get close to the ideal skin you want, you start to like yourself, have confidence, and become beautiful from the inside out. When you gain confidence in your bare skin, you begin to glow with vitality.
ByUR focuses on nurturing the beauty of bare skin, aiming to bring out the most radiant moments unique to each person, in their own best light to show off. With ByUR's latest campaign, "True Beauty Mate For your bright moments," it emphasizes the "Bright Moment" in the persona. In a space reflecting the preferences of the ByUR’s persona, the campaign vividly captures the naturally beautiful shining moments in the character's everyday life.
